China

As a global centre for production and as Australia’s most significant export destination for wool, issues affecting trade with China are vital.

  • China Free Trade Agreement

    AWI is proactively lobbying to broker new trade agreements between Australia and China that could see huge benefits to Australian woolgrowers.

  • Trade Committee

    The Australian Wool Industry Free Trade Committee comprises representatives from some of the industry’s most important players involved in the export and marketing of Australian wool into key global markets.

  • Overview of the Chinese wool industry

    AWI provides a thorough understanding of some of the key factors to operating in China that are relevant to the wool industry.

  • Australian wool exports to China

    Australian wool exports to China are currently expanding at the staggering rate of 10% growth year-on-year. AWI provides detailed analysis of wool exports to this crucial market.

  • Australian China Wool Trade

    Responsible for the vast majority of Australian wool exports, China is Australia’s most important wool-trading partner. AWI outlines some of the most important factors influencing this relationship.

  • AWI Business to Business Work in China

    AWI has fostered many important business relationships in China, with some of the industry’s biggest manufacturers, to promote the use of Australian wool and develop new Merino products collaboratively.

Overview

China is Australia’s most important trading partner for wool. AWI is committed to maximising this relationship for the benefit of Australian woolgrowers long into the future.

This year saw AWI open an office in Shanghai staffed with seven employees dedicated to driving the demand for Australian wool within government, trade, industry and private sectors.

AWI also travelled to the Shanghai-based Spin Expo to launch its Australian Merino fashion knitwear collection for fall-winter 2007-8. This is testament to AWI’s belief that China is now the world’s focal point for garment production.

Business relationships centered on research and development continue to be the most directly beneficial strategy for growth. The launches of Merino Active and the machine-washable suit both with hugely powerful Chinese partners in 2006 are merely the tip of the iceberg for AWI in this territory.

 

AWI Global Sites