Beyond the Bale
Published by AWI, Beyond the Bale is the magazine of the Australian wool industry.
Beyond the Bale aims to inform woolgrowers of products and practices to reduce the cost of production on their farms through innovation in areas such as pastures and grazing, sheep health, genetic technologies to breed more productive sheep, and shearing.
Equally, the magazine also aims to increase awareness of initiatives in textile innovation and fashion to increase the demand for Australian Merino wool.
View Beyond the Bale online
View the latest edition of the Beyond the Bale online at http://digital.wool.com.au
Features of the online edition include:
- Archive - view all editions published since December 2006.
- Turn pages - by clicking the arrows at the side of the page, or by using the toolbar.
- Zoom in - by clicking anywhere on the page.
- Zoom out - by clicking anywhere on the page when zoomed in.
- Search facility - to enable you to find key words in an edition.
- Email facility - to enable you to simply send a particular page to a friend.
- Easy navigation - use the index to jump easily to a page or section.
- Visit websites or send emails - simply click on hyperlinks.
An archive of editions prior to December 2006 are available here.
Reproduction
Material in Beyond the Bale is copyright. However, reproduction of material is encouraged with due acknowledgement to AWI.
Advertising
Since February 2007, Beyond the Bale has included advertising.
As well as being available online, Beyond the Bale is also posted directly to 25,000 woolgrowers and key industry stakeholders. The magazine provides the most effective national medium for advertisers seeking to reach this important audience.
Advertising is subject to terms and conditions published on the rate card (PDF 690KB)
Advertising sales: Max Hyde, Hyde Media Pty Ltd, www.hydemedia.com.au (03) 9870 4161.
Further information
For further information about Beyond the Bale contact Michael Gleeson, Corporate Affairs, AWI on (02) 8295 3100 michael.gleeson@wool.com.